Steve Harvey Biopic ‘Seventy-Two’ In Works At Objectively Good Media

Seventy-Two centers on a transformative 72-hour period, ahead of a career-defining performance for Harvey at the legendary Apollo Theatre in 1993. The film will provide audiences an intimate look at the perseverance and challenges that defined Harvey’s career. At age 26, Harvey left a secure sales job to pursue a career in comedy, facing numerous obstacles along the way. However, by 36, he was confronting a period of self-doubt and personal struggles as he prepared for the performance that would alter his career trajectory. OGM conceptualized and brought the idea to Harvey and East 112.

Harvey Guillén & Nine Others Join Dark Comedy ‘Damned If You Do’

Harvey Guillén (What We Do in the Shadows) is set to exec produce and star opposite Kate Siegel in Damned If You Do, the dark comedy from first-time feature filmmakers Jake Rubin and Evan Metzold, on which we were first to report. Among the other newcomers to the cast are Ginger Gonzaga (She-Hulk), Paulo Costanzo (Royal Pains), Beth Dover (Orange Is the New Black) and Ed Weeks (The Mindy Project). Damned If You Do follows a group of teenage friends who have sold their souls to the devil. Subsequently, life takes them down different paths, as a rock star, a tech mogul, and a high-profile activist.

Objectively Good Media Names Anna Dragoo Head Of Development

Rising producer Anna Dragoo has joined the recently launched production company Objectively Good Media as Head of Development. Dragoo comes to OGM after a year and a half as an executive producer at OB42, where she established and oversaw the U.S. production division, producing for an exclusive roster of award-winning directors including Carlos López Estrada, Sean Wang, and Sandy Honig. In her new role, she will spearhead the production of feature films, TV shows, and podcasts for OGM that amplify emerging talent with distinct perspectives and compelling narratives.

Kate Siegel To Topline Dark Comedy ‘Damned If You Do’ From Directors Jake Rubin & Evan Metzold

Kate Siegel (The Fall of the House of Usher) is currently in production as the exec producer and star of Damned If You Do, a dark comedy marking the directorial debut of Jake Rubin and Evan Metzold. Written by Ellen Adair and Eric Gilde, and produced by Objectively Good Media, the film follows a group of teenage friends who sold their souls to the devil. Naturally, life grants them different paths: a rock star, a tech mogul, and a high-profile activist. Years later, they must rely on an old classmate to try and escape Hell’s grasp before the contract’s deadline of their 25th high school reunion.

Objectively Good Media and Management Launches With a Global Roster (Exclusive)

As management companies continue to dominate the Hollywood landscape in the wake of agency consolidation, a new management and production company is being launched into the fray with a focus on global talent and content. Objectively Good Media and Management (OGM) is a Los Angeles-based management and media company, with international talent that hails from the U.S. and the U.K. to Nigerian and Kenya. Founders Nicholas “Nikko” Lara, Mohamed Kheir, Uwakokunre “Kokie” Imasogie, and Matthew R. Cooper came together to form OGM in 2022 after careers that span finance, tech, and music, as well as talent development and production.